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Cookie policy

Use of cookies
A cookie is a small text file that we store on your computer (or other electronic devices), with your consent, when you access our website. Cookies contain information that is transferred to your computer’s hard drive.

We use the following cookies:

  • Strictly necessary cookies. These are cookies that are required for the operation of our website. They include, for example, cookies that enable you to log into secure areas of our website, use a shopping cart, or make use of e-billing services. These cookies are deleted when you close your browser.
  • Analytical/performance cookies. They allow us to recognize and count the number of visitors and to see how visitors move around our website when they are using it. This helps us to improve the way our website works, for example, by ensuring that users are finding what they are looking for easily.
  • Functionality cookies. These are used to recognise you when you return to our website. This enables us to personalise our content for you, greet you by name and remember your preferences (for example, your choice of language or region).
  • Targeting cookies. These cookies record your visit to our website, the pages you have visited, and the links you have followed. We will use this information to make our website and the advertising displayed on it more relevant to your interests.

The information we obtain from our use of cookies will not usually contain your personal data. Although we may obtain information about your computer or other electronic devices such as your IP address, your browser, and/or other internet log information, this will not usually identify you personally. In certain circumstances

we may collect personal information about you — but only where you voluntarily provide it (for example by completing an online form) or where you purchase goods or services from us.

We may also use your IP address to help diagnose problems with our server, to administer our website, and to improve the service we offer to you. Your IP address may also be used to gather broad demographic information.

In most cases, we will need your consent in order to use cookies on this website. The exception is where the cookie is essential in order for us to provide you with a service you have requested (for example to enable you to put items in your shopping basket and use our check-out process).


There is a notice on our home page which describes how we use cookies and which also provides a link to our privacy policy. If you use this website after this notification has been displayed to you, we will assume that you consent to our use of cookies for the purposes described in this cookie policy and our privacy policy.

Third-Party Cookies

Please note that third parties (including, for example, advertising networks and providers of external services like web traffic analysis services) may also use cookies, over which we have no control. These cookies are likely to be analytical/performance cookies or targeting cookies. If you would like further information, please go to the website of the relevant third party.

Description of cookies

The table below provides more information about the cookies we use and why:

Name of Cookie Purpose of Cookie
Google Analytics The website uses Google Analytics, a web analytics service provided by Google, Inc. (Google). Google Analytics uses cookies to help analyse how the website is being used. The information generated by the cookie about your use of the website (including your IP address) will be transmitted to and stored by Google on servers in the U.S. Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity and internet usage. Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google’s behalf. Google will not associate your IP address with any other data held by Google. By using the website you consent to the processing of your personal data by Google in the manner and for the purposes set out above.
Google Tag Manager The website uses Google Tag Manager to manage JavaScript and HTML tags on our site for the purpose of tracking and analytics.
Google customer reviews The website uses Google Customer Reviews to collect valuable feedback from customers who’ve made a purchase on our site.
Session Cookies They are automatically deleted when the browser is closed. They usually store an anonymous session ID allowing you to browse a website without having to log in to each page. They do not collect any information from your computer.
Persistent cookies A persistent cookie is one stored as a file on your computer, and it remains there when you close your web browser. The cookie can be read by the website that created it when you visit that website again. We do not use persistent cookies other than for Google Analytics.
Recommend The website uses a product personalisation tool which uses cookies to help analyse the products being viewed and bought. The information generated by the cookie will be used to provide a more personalised product offering to you.
Zendesk The website uses this technology to provide live-chat and customer support to our visitors.
Matomo The website uses this technology to evaluate and understand the user behaviour across our site.
Postaffiliatepro The website uses this technology to manage our affiliate program by tracking leads and sales commissions.
TrackJS TrackJS monitors for JavaScript errors and reports them to us so we can fix issues quickly.
Mouseflow The website uses this technology to help us understand how visitors use our website.
Pinterest This cookie is used to help us remember which Pins, boards, people or websites you’ve interacted with so we can show you related content that you might like.
Facebook This cookie allows us to target the advertising we do on Facebook more effectively by matching data we hold with that held by Facebook. These cookies are used to gather information using Google Analytics services allowing us to understand interactions with our websites and ultimately refine that experience to better serve you.
Pingdom The website uses this technology to monitor our website’s availability and performance.
OneSignal OneSignal allows us to send messages and notifications to Users across platforms such as Android, iOS, and the web.
Ometria We use Ometria to generate personalised emails including reminding you when you have items in your basket, if you don’t complete a purchase.
Monetate This cookie is used for marketing optimisation and uses location, browsing and viewing data to provide a personal shopping experience to visitors.
MailChimp This cookie is used by our email newsletter service provider (MailChimp) when you sign up to our email service.
Purpose/Activity Type of data Lawful basis for processing including basis of legitimate interest
To register you as a new customer
  1. Identity
  2. Contact
Performance of a contract with you

To process and deliver your order including:

  1. Manage payments, fees and charges
  2. Collect and recover money owed to us
  1. Identity
  2. Contact
  3. Financial
  4. Transaction
  5. Marketing and Communications
  1. Performance of a contract with you
  2. Necessary for our legitimate interests (to recover debts due to us)

To manage our relationship with you which will include:

  1. Notifying you about changes to our terms or privacy policy
  2. Asking you to leave a review or take a survey
  1. Identity
  2. Contact
  3. Profile
  4. Marketing and Communications
  1. Performance of a contract with you
  2. Necessary to comply with a legal obligation
  3. Necessary for our legitimate interests (to keep our records updated and to study how customers use our products/services)
To enable you to partake in a prize draw, competition or complete a survey
  1. Identity
  2. Contact
  3. Profile
  4. Usage
  5. Marketing and Communications
  1. Necessary for our legitimate interests (to study how customers use our products/services, to develop them and grow our business)
To administer and protect our business and this website (including troubleshooting, data analysis, testing, system maintenance, support, reporting and hosting of data)
  1. Identity
  2. Contact
  3. Technical
  1. Necessary for our legitimate interests (for running our business, provision of administration and IT services, network security, to prevent fraud and in the context of a business reorganisation or group restructuring exercise)
  2. Necessary to comply with a legal obligation
To deliver relevant website content and advertisements to you and measure or understand the effectiveness of the advertising we serve to you
  1. Identity
  2. Contact
  3. Profile
  4. Usage
  5. Marketing and Communications
  6. Technical
Necessary for our legitimate interests (to study how customers use our products/services, to develop them, to grow our business and to inform our marketing strategy)
To use data analytics to improve our website, products/services, marketing, customer relationships and experiences
  1. Technical
  2. Usage
Necessary for our legitimate interests (to define types of customers for our products and services, to keep our website updated and relevant, to develop our business and to inform our marketing strategy)
To make suggestions and recommendations to you about goods or services that may be of interest to you
  1. Identity
  2. Contact
  3. Technical
  4. Usage
  5. Profile
  6. Marketing and Communications
Necessary for our legitimate interests (to develop our products/services and grow our business)

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